KEEPING offers highly qualified professional services to teams and enterprises, interested to optimize and to monitor their investments  in sponsorship, with particular focus on exploitation activities. 

Our services can be divided in three different fields:

> STRATEGY

> CREATIVITY

> IMPLEMENTATION

Strategy

CONSULTING SERVICES

  

BRANDING
  • Portfolio Development & Optimization
  • Property Selection & Management
  • Sponsorship Package Evaluation
  • Messaging & Communication Strategies
  • Concept & Copy Testing
  • Measurement & ROI Analytics
  • Activation Plan Optimization
  • Source Analysis
  
  • Strategy & Positioning
  • Platform & Campaign Development
  • Logo Design & Identity Systems
  • Brand Guidelines
 

 

 

NEGOTIATION

  

VISUAL
  • Sports Properties
  • Entertainment Properties
  • Naming Rights/Entitlement
  
  • 360° Integrated Planning
  • Campaign Development and Execution
  • Creative Direction
  • Graphic Design
  • Photography
  • Illustration and videos
creativity.jpg

Creativity

SOCIAL

  

COMPREHENSIVE CREATIVE SERVICES

  • Social campaign development and ongoing social strategies
  • Manage and provide social integration strategy 
  • Market research, campaign  reporting, and data collection
  
  • POS & In-Store Materials
  • Collateral Design
  • Event Branding
  • Production & Development
 

 

 

BRAND AMBASSADOR PROGRAMS

  

WEB
  • Brand Ambassador Program Staffing
  • Product Sampling
  • VIRAL/GUERRILLA
  • Buzz / PR Events
  • Spotter Programs
  
  • Website management, content development, and syndication strategy.
  • Development of initial and ongoing online strategies
  • CRM strategy and management.
  • Email marketing consulting and creative design support
  • Research, data collection, campaign reporting

Implementation

HOSPITALITY  AND ENTERTAINMENT EVENTS

  

EVENT MARKETING
  • Corporate hospitality
  • Hospitality experiences designed around existing events and sponsorships
  • Client entertainment and engagement
  • Independent events designed to meet business objectives
  
  • Brand Experience Creation
  • On-Site Consumer Engagement
  • Retail Events / "Retailtainment"
  • Mobile Marketing Tours
 

 

 

MEETING PLANNING AND INCENTIVES

  

TOURS
  • Executive leadership meetings, conferences and retreats
  • Seminars, business sessions, trade shows and product launches
  • Global and domestic sales and employee incentive trips
  • Guest experience facilitation
  • Temporary staff management
  
  • Print Collateral
  • Retail Point of Sale
  • Banners
  • Graphic Wraps